Bing Webmaster Tools is Microsoft's platform for managing your site's presence in Bing search. Important for AEO as Bing powers Microsoft Copilot's web search capabilities.

What is Bing Webmaster Tools?

Bing Webmaster Tools is Microsoft's free service for monitoring and optimizing your site's presence in Bing search results.

Key Features

  • Submit sitemaps
  • Monitor indexing status
  • View search analytics
  • Diagnose SEO issues

AEO Relevance

Bing search powers Microsoft Copilot. Optimizing for Bing can improve visibility in Copilot responses.

When a customer asks AIs without naming a brand, someone else gets recommended. What about the brands you manage?

Every question asked to ChatGPT without the brand in the answer is a competitor recommended in its place: measured across 6,820 real AI answers.

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