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AI indexing is the process by which your content becomes accessible to AI systems - either through training data, RAG databases, or real-time web access. Different from traditional search indexing.
What is AI Indexing?
AI indexing refers to how your content becomes available to AI systems for generating responses.
Indexing Channels
- Training data: Included in model training (historical)
- RAG databases: Retrieved in real-time queries
- Web browsing: Accessed live during conversation
Optimization
Ensure accessibility to AI crawlers, maintain updated content, and optimize for semantic search to improve AI indexing.
Only 16% of brands appear when their customers ask AIs. Does yours?
Every question asked to ChatGPT without your name in the answer is a competitor recommended instead of you — measured across 6,820 real AI answers.