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Features and improvements
Analyse GEO par Section
Track your clients' AI visibility evolution with charts and automatic alerts.
Technical view
Scores détaillés par les 6 sections GEO : Visibilité, E-E-A-T, Sentiment, Concurrentiel, Intentions de Recherche, Parcours Client.
Client Portal
Share a secure link with clients: they see dashboard, audits and visibility scores — read-only, nothing to modify.
Technical view
Offer your clients read-only access to their dashboard via a secure link. They can view their audit results, scores, and reports without a full account.
CSV Export
One-click CSV export of full audits: prompts, AI responses, scores and mentions. Ready for Excel, Google Sheets or any tool.
Technical view
Download all your audit results in CSV format: prompts, AI responses, scores, position analysis, and citation details.
Improved Interactive Guides
Redesigned step-by-step guides: Enter/Escape keys, visible stop button, focus on current element — frictionless onboarding.
Technical view
Centered intro step on each page, keyboard support (Enter/Escape), 'Stop guide' button in plain text, and smooth scrolling to highlighted elements.
Resources Menu in Navbar
Blog, Tutorials, Glossary and Updates in one click from the navbar — all GEO resources at hand.
Technical view
Blog, Tutorials, GEO Glossary, and What's New accessible from the navbar for logged-in users.
Client Transfer
Transfer a client from one agent to another in one click — everything follows: audits, reports, history. Zero data loss.
Technical view
Transfer a client from one agent to another within the same agency with a single click. All data, audit history, and reports are preserved.
Centralized White-Label
Configure your brand identity (logo, colors, contacts) once at agency level — auto-propagated to every client.
Technical view
Configure your visual identity (logo, colors, company name, contact details) once at the agency level. All agents and client reports automatically inherit the branding.
Shared Credit Pool
Agency credits pooled and shared. Allocate per agent as needed, with real-time usage tracking.
Technical view
Agency credits are pooled (7,500 per agent/month). The owner allocates credits to agents and monitors consumption in real time.
Multi-Agent Management
Create your agency and invite collaborators with distinct roles: owner, manager or agent. Each runs their own clients.
Technical view
Create your agency and invite agents (sub-users) with differentiated roles: owner, manager, and agent. Manage permissions and monitor each agent's activity.
Bug Reports
Report bugs in two clicks, track status and get team replies directly in-platform.
Technical view
Bug reporting with statuses, assignment, and admin response.
Contact Management
Multiple contacts per client with roles, emails and phones — centralize every stakeholder.
Technical view
Multiple contacts per client with roles, email, and phone number.
Multi-Language
Platform fully translated in French, English, Spanish and German — 5000+ localized strings.
Technical view
Complete interface in 4 languages (FR, EN, ES, DE). All pages, emails, PDF reports, and interactive guides are fully translated.
Industry Benchmarks
Compare your client's AI visibility against their sector average.
Technical view
Comparison against industry median, percentiles, and top-performing models.
Real-Time Notifications
Live audit progress — no more refreshing, everything updates in real time.
Technical view
Socket.IO: live audit progress, PDF completion alerts, incident notifications.
Agent Dashboard
Your client portfolio at a glance: 6 KPIs, drop alerts, monthly trends and GEO sector breakdown.
Technical view
Client portfolio, GEO sections, 6 KPIs, drop alerts, monthly trends.
White-Label PDF Reports
PDF reports in your agency's name: your logo, colors, contact — modular sections tailored per client.
Technical view
Generate fully customized professional PDF reports with your logo, colors, company name, and domain.
Full Dark Mode
Dark mode across the whole platform — remembered between sessions, easy on the eyes.
Technical view
Light/dark toggle across the entire site with localStorage synchronization.
Newsletter
Capture leads and send campaigns in-platform with templates and open-rate stats.
Technical view
Subscription system, campaign sending, templates, and statistics.
Credit System
Top up credits in one click via Stripe, track usage in real time and get automatic monthly renewal.
Technical view
Stripe payment, purchase packs, balance tracking, history, and automatic monthly renewal.
Interactive Tutorials
7 step-by-step guided tutorials in 4 languages with saved progress for quick onboarding.
Technical view
7 guided tutorials in 4 languages with progress tracking.
GEO/AEO Glossary
Every GEO & AEO term explained simply, in 4 languages, with A-Z search and category filters.
Technical view
Terms with multilingual definitions, A-Z index, and categories.
Multilingual Blog
Pro editor to publish GEO/AEO articles in 4 languages with reader 5-star ratings.
Technical view
GEO/AEO articles with admin editor, 4 languages, 5-star rating system.
Hallucinated URLs
Detect fake links invented by AIs when they talk about your clients.
Technical view
Detection of URLs fabricated by AI models with real-time HTTP verification.
Intelligent Action Plan
After each audit, a list of concrete actions ranked by priority and effort.
Technical view
Prioritized recommendations with status, estimated difficulty, and expected impact.
GEO Checklist
26 checkpoints to ensure your client's site is AI-ready.
Technical view
26-point GEO optimization checklist to improve your clients' visibility in AI model responses.
Technical GEO Modules
Complete technical diagnosis: can AIs read, understand and cite the site?
Technical view
SSR/Crawlability, Entity Health (Wikidata), Citation Readiness, STS Detection.
AI-Powered Prompt Generation
Generate and customise the questions asked to AIs — or let AI create them for you.
Technical view
Create and customize the questions asked to AI models during audits. Import templates, adapt them to your industry, and manage prompts across multiple languages.
Multi-Model Audit
Test visibility on 300+ AI models in parallel: ChatGPT, Claude, Gemini, Perplexity, Mistral — plus every newcomer.
Technical view
Test your clients' visibility across 300+ AI models simultaneously: ChatGPT, Claude, Gemini, Perplexity, Mistral, and many more.
AI-Powered Client Creation
Type a URL or company name: AI auto-fills the client profile, competitors and sector.
Technical view
Automatic company search by URL or name with AI-powered data enrichment.
Scheduled Audits
Schedule recurring audits (daily, weekly, monthly) per client. Automatic execution with email notification each run.
Technical view
Schedule recurring audits (daily, weekly, or monthly) for each client. Execution is automated via Celery Beat with real-time progress tracking.
6-Dimension GEO Scoring
AI visibility measured on 6 axes: visibility, accuracy, richness, sentiment, completeness and usefulness. Clear 0-10 score.
Technical view
Evaluate your clients' AI visibility across 6 complementary dimensions: visibility, accuracy, sentiment, competitive positioning, intent matching, and E-E-A-T.
Client Dashboard
Visual dashboard showing the evolution of every metric over time.
Technical view
Complete audit results dashboard: 6-dimension GEO scores, analysis by AI model, monthly trends, and action plan tracking.
AI-Enhanced Premium PDF Report
AI-enriched executive PDF report: strategic summary, 6D analysis, competitor benchmark and prioritized recommendations.
Technical view
Generate an executive PDF report enriched by artificial intelligence: strategic summary, detailed analysis, and personalized action plan.
AI Bot Tracking
Real-time tracking of AI bots crawling your clients' sites: GPTBot, ClaudeBot, PerplexityBot, GoogleBot — with referral traffic and hallucinated URLs.
Technical view
Monitor AI bots (GPTBot, ClaudeBot, PerplexityBot, GoogleBot) visiting your clients' websites in real time with detailed analytics.
MCP Server
Run your audits directly from Claude, Cursor or Windsurf without opening the platform.
Technical view
Connect Claude, ChatGPT, or any AI assistant directly to your audit data using the Model Context Protocol (MCP). Over 190 tools available.
REST API
105 REST endpoints to automate audits, clients, reports and tracking from your own stack.
Technical view
Access the platform programmatically via 105 complete REST endpoints. Manage your clients, audits, reports, and credits through a fully documented API.
Referral System
Invite your peers to try AI Labs Audit and get 1000 bonus credits for each sign-up.
Technical view
Unique code per user, 1,000 credit bonus per converted referral, conversion tracking.
GEO Showcase Page
Generate a GEO-optimized showcase page per client in one click: long-form article, FAQ, Google reviews, Schema.org — ready to index.
Technical view
Automatically generate a GEO-optimized showcase page for each client: article of over 500 words, structured data, and AI-ready content.
Multi-Audit Comparison
Compare multiple audits of the same client to visualize score evolution over time — before/after each optimization.
Technical view
Compare results across multiple audits. Track scores over time.
Audit on 300+ AI models
Plans premium : auditez votre marque sur l'intégralité du catalogue OpenRouter (300+ modèles IA), au lieu du cap soft de 12 modèles des plans inférieurs.
Technical view
Premium plans: audit your brand across the full OpenRouter catalog (300+ AI models) instead of the 12-model soft cap on lower plans.
Combined Native + Web Mode
One audit, two perspectives: the model's native score AND its web-search score, computed and compared side by side.
Technical view
Run an audit that tests each AI model in both native AND web search mode simultaneously. One audit, two perspectives: native and web scores are automatically calculated and compared in the dashboard.
Unlimited custom prompts
Plans premium : créez et stockez autant de prompts personnalisés que vous le souhaitez, au-delà du cap de 30 prompts des plans inférieurs.
Technical view
Premium plans: create and store as many custom prompts as you need, beyond the 30-prompt cap on lower plans.
Agency client management
Enable/disable clients, manage portal and showcase, detach agents, send white-label access — all from the agency hub.
Technical view
Activate/deactivate clients, manage portal and showcase, detach providers, send portal credentials by email with white label.
Historical visibility trends
Visualisez l'évolution de vos scores de visibilité IA dans le temps, identifiez les tendances saisonnières et l'impact de vos optimisations.
Technical view
Track the evolution of your AI visibility scores over time, identify seasonal trends and the impact of your optimizations.
Agency provider permissions
Agency controls what agents can edit: clients, competitors, AI config, questionnaires, PDFs, portal — granular control.
Technical view
Agency can restrict providers on: edit clients, competitors, AI config, questionnaires, PDF, portal/showcase.
Agency White Label auto-fill
One-click 'Auto-fill' button that pulls owner profile info and scrapes your website to set up white-label branding.
Technical view
Auto-fill button that retrieves owner profile data and offers to scrape the website.
Complete mode in client creation
Full Mode (Native + Web) now available at client creation — no need to revisit later.
Technical view
Complete mode (Native + Web) is now available from client creation.
Prompt language at creation
Pick prompt language right in the client creation wizard — 10 languages supported for local-market fit.
Technical view
Prompt language selector in manual creation wizard. 10 languages supported.
Government API company search
Free autocomplete in the wizard from official APIs (FR, BE, UK): SIREN/SIRET, sector, headcount filled automatically.
Technical view
Autocomplete in creation wizard from Government APIs (FR, BE, UK). Free, auto-fills SIREN/SIRET, sector, employees.
Client enrichment and competitor search
'Enrich' button on client profile + auto competitor search by NAF sector and geo zone — zero cost.
Technical view
Enrich button on client profile + Search competitors by NAF sector and area. Zero cost.
Hero Grades A+ à F
Three visual grades atop the dashboard: AI Visibility, GEO Tech, AEO — A+ to F letters with historical tracking.
Technical view
3 notes visuelles (Visibilité IA, GEO Tech, AEO) avec grades A+ à F en haut du dashboard, stockées en DB pour suivi historique.
Section AEO complète
8 key AI-visibility signals auto-checked: robots.txt, llms.txt, Schema.org, sitemap, AQA, OpenGraph, RSS, noai.
Technical view
8 signaux de visibilité IA (robots.txt, llms.txt, Schema.org, sitemap, AQA, OpenGraph, RSS, noai) avec infobulles et cards collapsibles.
PDF Premium multi-modèles
Complete PDF report with table of contents, source credibility analysis, reputation monitoring and side-by-side comparison across every AI model.
Technical view
Rapport PDF enrichi : sommaire avec numéros de page, métriques Source Authority, Brand Safety et Perception Sémantique, scorecard multi-IA.
Checklist GEO auto-détection
25+ automatic site checks: robots.txt, sitemap, Schema.org, HTTPS, FAQ, blog... Inline summary with concrete data.
Technical view
25+ checks automatiques : robots.txt, sitemap, Schema.org, WAF, HTTPS, contenu, FAQ, blog. Résumé inline sur chaque item avec données concrètes du site.
Plan d'actions enrichi
20+ GEO/AEO actions generated from failed checks, each with priority, difficulty and estimated impact. Filterable quick wins.
Technical view
20+ actions GEO/AEO générées depuis les checks échoués, avec priorité, difficulté et impact estimé. Quick Wins filtrables.
Estimation crédits réaliste
Accurate cost estimate before launch, per model, with real-time OpenRouter pricing + scoring cost included.
Technical view
Estimation par modèle avec tarification dynamique OpenRouter. Coût scoring inclus. Vérification avant lancement avec limite de découvert.
API Zefix (Suisse)
Swiss commercial registry connected: create Swiss clients with official auto-fill of company data.
Technical view
Registre du commerce suisse pour l'auto-complétion des données entreprise lors de la création de clients.
Infobulles contextuelles
(?) everywhere on the dashboard: definitions, formulas and target benchmarks — no more 'what does this mean?'
Technical view
Boutons (?) sur toutes les sections du dashboard avec explications détaillées, formules de calcul et objectifs cibles.
Onboarding automatique
New client = GPT-5 Mini + 30 GEO prompts auto-assigned. Ready to launch the first audit in one click.
Technical view
Création client = 1 modèle GPT-5 Mini + 30 prompts GEO assignés automatiquement. Prêt à auditer en un clic.
Alertes MCP Watchdog
Get an instant email alert the moment the MCP server hiccups — no silent outages.
Technical view
Surveillance de la santé du serveur MCP avec alertes email automatiques en cas de dégradation ou indisponibilité.
Competitor analysis
Benchmark your clients against direct competitors on every AI — detailed scoring shows where they win or lose.
Technical view
Comparez la visibilite de vos clients face a leurs concurrents directs sur chaque modele d'IA, avec scoring detaille.
Brand safety analysis
Spot problematic brand associations and reputation risks in AI responses — before they get noticed.
Technical view
Detection des associations de marque problematiques et des risques de reputation dans les reponses des IA. Inclus dans tous les plans.
Estimation réaliste des crédits
Credit cost is precisely estimated before each audit — averaging 42% savings through optimization.
Technical view
Estimation précise du coût en crédits avant chaque audit avec optimisation des coûts (-42% en moyenne).
Gestion des clés API par agence
Each agent has their own API keys with per-client permissions — full control over who accesses what.
Technical view
Système RBAC complet pour les clés API des agents avec permissions par client et contrôle granulaire des accès.
Gestion des créneaux agents Agence+
Add or remove agents from your agency in one click — automatic Stripe billing, 10,000 credits per agent.
Technical view
Ajoutez ou retirez des agents de votre agence avec facturation automatique via Stripe. 10 000 crédits par agent.
Historique et tendances
Track your clients' AI visibility evolution over time — charts, comparisons and drop alerts.
Technical view
Visualisez l'evolution de la visibilite IA de vos clients dans le temps avec graphiques, comparatifs et alertes.
Portail client protégé par mot de passe
A custom password for every client portal — maximum confidentiality when sharing.
Technical view
Protégez l'accès au portail client avec un mot de passe personnalisé. Disponible à partir du plan Consultant+.
Recherche d'entreprises via APIs gouvernementales
Company data pulled straight from official registries (FR, BE, UK, CH, etc.) — client record auto-filled in one click.
Technical view
Recherche et enrichissement automatique des données entreprises via les registres officiels (France, Belgique, UK, Suisse et plus).
Support du standard AQA (AI Question Answer)
Your FAQs tagged with the AQA standard so AIs quote them verbatim — 3 compliance levels with built-in tutorials.
Technical view
Balisage JSON-LD conforme au standard AQA pour les FAQ. 3 niveaux de conformité : Basic, Standard, Full. Tutoriels et guides intégrés.
Email support
Direct email to our support team, guaranteed reply within 24 business hours — from the Consultant plan.
Technical view
Acces direct par email a notre equipe support, avec reponse sous 24h ouvrees. Inclus a partir du plan Consultant.
Frequently asked questions
What is AI Labs Audit?
AI Labs Audit is a European SaaS platform for AI visibility audits (GEO / AEO) launched in 2025. It measures how ChatGPT, Claude, Gemini, Perplexity and 50+ other models cite a brand in their answers, in 4 languages simultaneously, and provides a concrete action plan to improve that visibility.
Which AIs are audited?
AI Labs Audit queries all models available, that is more than 300 LLMs: ChatGPT (GPT-4o, GPT-4 Turbo), Claude (Opus, Sonnet, Haiku), Gemini (1.5 Pro, 2.0 Flash), Perplexity (Sonar), Mistral Large, Llama 3 and dozens of other specialised models. Each audit runs the models checked in the client configuration in parallel.
How does AI Labs Audit differ from Profound, Otterly.AI or AthenaHQ?
Three structural differences: (1) European anchoring — AI Labs Audit is hosted and operated from Europe, whereas Profound and AthenaHQ are based in the United States and Otterly.AI in Vienna with an English-only interface; (2) native multilingualism — UI in FR, EN, ES, DE with audits running in these four languages simultaneously, vs an English-only interface at the three competitors; (3) integration depth — 50+ models (vs 6 to 9 models at the competitors) and a 164+-tool MCP server.
| AI Labs Audit | Profound | Otterly.AI | AthenaHQ | |
|---|---|---|---|---|
| HQ | Europe | New York, USA | Vienne, Autriche | San Francisco, USA |
| Interface UI | FR / EN / ES / DE | EN | EN | EN |
| Modèles audités | 300+ modèles | 9 | 6 | 8+ |
| Serveur MCP | 226 outils | oui (limité) | non | non publié |
| Marque blanche | oui (Consultant+) | oui | non native | oui |
| Prix d'entrée | 0 € (Découverte) | $99 / mois | $29 / mois | $295 / mois |
How does the AGS v2 scoring work?
AGS v2 (AI Grading System) has 5 independent LLM judges — Claude, GPT-4, Gemini, Llama, Mistral — vote on every answer in parallel. Each response gets an aggregate score with a Wilson confidence interval (95% CI) showing the agreement level between judges. This eliminates single-judge bias and detects hallucinations.
Does AI Labs Audit support white labeling?
Yes, from the Consultant plan (€79/month) with per-client white labeling, and in fully centralised mode on the Agency+ plan (€599/month) with shared credit pool, multi-agent, white-label client portal, client transfer and per-agent variable billing.
What are the pricing tiers?
5 plans: Discovery (€0, 100 free credits, 3 models × 30 prompts), Consultant (€79/month, 1,500 credits), Consultant+ (€179/month, 5,000 credits, AI tracking, client portal), Agent (€349/month, 10,000 credits, REST API and MCP server), Agency+ (€599/month, 20,000 credits, shared pool, multi-agent).
What exactly is the MCP server?
AI Labs Audit's Model Context Protocol (MCP) server exposes 164+ tools that a third-party AI assistant (Claude Desktop, Cursor, etc.) can execute: launch an audit, browse the dashboard, generate a PDF, query the action plan, manage competitors, etc. A developer or AI agent can thus operate the platform in natural language from their IDE or chatbot.
How do I install the AI bot tracker?
The tracker is an open-source plugin available in several implementations (WordPress extension, standalone JS scripts, PHP modules, etc.) installed on the client website (available from the Consultant+ plan, €179/month). It detects GPTBot, ClaudeBot, PerplexityBot, GeminiBot and 30+ other bot requests, complies with the official Sitemap protocol and with European data-residency requirements. A 'Request help' button in the interface guides installation. Source code: github.com/sarsator/plugin_ailabsaudit_tracker.