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An Answer Capsule is a concise, standalone text block designed to be directly extracted by AI assistants. It provides a complete answer in 2-3 sentences, optimized for AI citation.
What is an Answer Capsule?
An Answer Capsule is a content format designed specifically for AI extraction - a self-contained answer in a few sentences.
Characteristics
- 2-3 sentences maximum
- Self-contained and complete
- Directly answers a specific question
- Placed prominently in content
AEO Benefit
Answer capsules increase chances of being quoted verbatim by AI assistants in their responses.
When a customer asks AIs without naming a brand, someone else gets recommended. What about the brands you manage?
Every question asked to ChatGPT without the brand in the answer is a competitor recommended in its place: measured across 6,820 real AI answers.