<p>Your FAQs may have existed for years, but AI systems don't know if your answers are current, verifiable or maintained. The <strong>AQA (AI Question Answer)</strong> standard solves this by adding metadata that AI models understand.</p><h2>Why Your FAQs Are Invisible to AI</h2><p>Standard FAQ markup (<code>FAQPage</code> Schema.org) tells search engines a page contains Q&A. But it says <strong>nothing</strong> about when each answer was last verified, where the information comes from, whether content is actively maintained, or who is responsible for each answer.</p><h2>AQA: 3 Levels for 3 Profiles</h2><h3>Basic — 5 minutes</h3><ul><li><code>dateCreated</code> and <code>dateModified</code> on each question</li><li>At least one <code>citation</code> (source URL) per answer</li><li><code>author</code> and <code>inLanguage</code> at document level</li></ul><h3>Standard — 15 minutes</h3><ul><li><code>updateFrequency</code>, <code>changelog</code>, <code>questionVersion</code></li><li>Sector classification via NACE codes</li></ul><h3>Full — 30 minutes</h3><ul><li><code>monitoringSources</code> (2+ external sources)</li><li>Per-question author with verifiable credentials</li></ul><p><strong>AEO score:</strong> AQA accounts for 10% of the AEO Readiness score.</p><p><strong>Full specification:</strong> <a href="https://aqa-spec.org" target="_blank">aqa-spec.org</a></p>
When a customer asks AIs without naming a brand, someone else gets recommended. What about the brands you manage?
Every question asked to ChatGPT without the brand in the answer is a competitor recommended in its place: measured across 6,820 real AI answers.