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RAG (Retrieval-Augmented Generation)

RAG (Retrieval-Augmented Generation) is a technique that enhances AI responses by first retrieving relevant documents from a database before generating an answer. RAG enables AIs to access up-to-date information beyond their training data.

What is RAG?

RAG combines two approaches: information retrieval (like a search engine) and text generation (like an LLM). This allows AIs to provide accurate, sourced responses.

How RAG Works

  1. Query: User asks a question
  2. Retrieval: System searches relevant documents
  3. Augmentation: Retrieved content is added to context
  4. Generation: LLM generates response using this context

RAG Implications for AEO

For your content to be retrieved by RAG systems:

  • Be indexed by AI data sources
  • Have clear, relevant content
  • Maintain freshness and updates
  • Use structured data

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