Dashboard - AI Labs Audit

Bien vue par les IA, mais votre site technique freine votre progression.

+19 pts vs audit précédent

Action prioritaire : +1 pts en 30 min — Bloquer les bots d'entraînement dans robots.txt

AI Visibility

B+

84/100 +27

Technical GEO

C+

59/100

AEO Readiness

87/100

Key Metrics

Visibility Score

+27.6

84%

84.4%

Mention Rate

+65.0

96%

96.7%

AI Share of Voice

+2.7

77%

77.7%

Average Position

+0.1

66%

2.0

Sentiment

+4.6

69%

6.9/10

Topic Coverage

+3.3

96%

96.7%

Sector Radar

Your AI footprint compared to your sector

AI Labs Audit

Previous audit

Evolution Over Time

Technical Metrics

SSR / AI Crawlability

SSR: 90%

Robots.txt: 60%

Acces IA: 100%

llms.txt: 100%

Framework: Next.js

Entity Health Check

Wikidata: 0

Properties: 0

Schema.org: 100

sameAs: 33

Qualite des mentions

No data — run a new audit

Citation Readiness

Sources: 50

Stats: 0

Experts: 0

Factual dens.: 48

Paragraphs: 29

H2 Questions: 25

Direct answers: 80

Source Authority

Owned: 232 Third-party: 237

ailabsaudit.fr (21) averi.org (10) arxiv.org (10)

Brand Safety

45 factual error(s)

[claude-haiku-4.5] brand not recognized

[gemini-2.0-flash-001] brand not recognized

Native vs Web Score

80.8% Score

Score without Internet

What AIs know about you by default

Web +0.4

81.2% Score

Score with Internet

What AIs find when searching

Excellent! AIs know you very well, with or without web search. Your brand has a strong footprint in AI training data.

AI Model Breakdown

AI Model	Score	Sentiment	Position	Mention Rate
Claude Haiku 4.5 NATIF	6.9/10	7.4	#1.9	100.0%
Gpt 5:Online WEB	6.5/10	6.8	#2.2	96.7%
Gemini 2.0 Flash 001:Online WEB	6.8/10	6.8	#1.8	96.7%
Gemini 2.0 Flash NATIF	6.8/10	6.7	#2.0	96.7%
Claude Haiku 4.5:Online WEB	6.9/10	6.8	#1.8	96.7%
Gpt 5 NATIF	6.3/10	6.8	#2.5	93.3%

GEO Section Analysis Detailed scores by prompt category

S1 — Visibilité & Notoriété

4/4 categories tested

7.2/10

Connaissance de marque

7.8/10

8.1

100%

+5.2

Couverture thématique

6.3/10

5.9

83%

+3.8

Empreinte digitale

6.9/10

7.2

100%

+4.2

Visibilité multilingue

7.9/10

8.2

100%

+5.9

S2 — Autorité & Confiance (E-E-A-T)

5/5 categories tested

5.9/10

E-E-A-T

6.7/10

7.4

100%

+4.2

Citations & Mentions

4.5/10

5.4

100%

+3.2

Expertise & Savoir-faire

6.2/10

5.8

100%

+4.0

Autorité de contenu

7.1/10

7.3

100%

+4.8

Signaux sociaux

5.0/10

5.8

100%

+3.9

S3 — Sentiment & Perception

3/3 categories tested

5.8/10

Sentiment général

5.4/10

5.8

100%

+3.3

Réputation & Image

5.6/10

5.6

100%

+3.8

Gestion de crise

6.5/10

6.2

100%

+4.1

S4 — Positionnement Concurrentiel

5/5 categories tested

7.4/10

Comparaison directe

6.9/10

8.1

100%

+4.2

Duel concurrentiel

7.6/10

7.8

100%

+4.7

Classement & Top N

7.6/10

7.9

100%

+4.9

Alternatives & Substituts

6.7/10

6.3

100%

+4.5

Différenciation

8.1/10

8.3

100%

+5.6

S5 — Intentions de Recherche

8/8 categories tested

7.0/10

Direct / Navigationnel

7.5/10

8.1

100%

+5.1

Informatif

7.6/10

6.7

100%

+6.1

Comparatif

6.6/10

7.7

100%

+4.1

Transactionnel

7.4/10

7.6

100%

+5.0

Intentionnel ciblé

7.4/10

8.0

100%

+4.8

Local & Géographique

6.5/10

6.7

100%

+4.1

Vocal & Conversationnel

7.5/10

8.2

100%

+5.2

Résolution de problèmes

5.8/10

5.9

100%

+3.5

S6 — Parcours Client & Recommandation

5/5 categories tested

6.4/10

Recommandation IA

7.5/10

7.6

100%

+5.3

Ciblage par persona

7.0/10

7.3

100%

+4.7

Micro-moments client

3.0/10

8.5

17%

+2.3

Matching business

6.8/10

7.2

100%

+4.7

Intentions d'achat avancées

7.7/10

8.0

100%

+5.8

AI Visibility Files (AEO)

robots.txt

Present

26.4 KB

AI Bots :

GPTBot
OAI-SearchBot
ChatGPT-User
ClaudeBot
Claude-SearchBot
PerplexityBot
Google-Extended
Applebot-Extended
meta-externalagent

sitemap.xml

Present

857 URLs

Sitemap index (5 child sitemaps)

llms.txt

Present

7.9 KB

llms-full.txt

Present

71.9 KB

Scan vue bot IA — 10 pages analysees avec User-Agent GPTBot (home + 3 FAQ, 2 blog, 2 guide, 2 random)

AQA

Standard

3 Q&A enriched — trouve sur 4/10 pages

ailabsaudit.com/blog/fr/guide-aqa-rendez-vos-fa...

3 dated 3 sourced 3 changelog

To reach FULL :

- author credentials (jobTitle, affiliation) on each question

Schema FAQ

Present

trouve sur 10/10 pages

FAQPage: 28 questions

ailabsaudit.com/blog/fr/guide-aqa-rendez-vos-fa...

ailabsaudit.com/blog/de/aqa-leitfaden-machen-si...

ailabsaudit.com

HowTo: 4 steps

ailabsaudit.com

ailabsaudit.com/tutoriel/fr/abonnement

Article BlogPosting BreadcrumbList FAQPage HowTo ItemList

OpenGraph

5/5

trouve sur 10/10 pages — 100% de couverture complete (>=4/5 tags)

+5 bonus (dates, author)

ailabsaudit.com/blog/fr/guide-aqa-rendez-vos-fa...

RSS Feed

Absent

No RSS or Atom feed detected.

Aucun <link rel="alternate"> RSS/Atom sur 10 pages.

Complete GEO Checklist Optimization for generative AI engines

Contenu recupere via : Vue Chrome (utilisateur) | Fiabilite 100%

92% GEO

AI Accessibility

100%

Entity & Schema

100%

Content Citability

100%

Authority & Trust

67%

Freshness & Signals

67%

Grade

AI Crawlability

Robots.txt allows AI crawlers — tous les crawlers IA autorises

The robots.txt file controls which bots can crawl your site. If it blocks AI crawlers (GPTBot, ClaudeBot...), your content will never be indexed by generative AI engines.

AI Bots : GPTBot OAI-SearchBot ChatGPT-User ClaudeBot Claude-SearchBot PerplexityBot Google-Extended Applebot-Extended meta-externalagent

Actions to complete

Verify that robots.txt is accessible at /robots.txt (HTTP 200)
Verify no global block User-agent: * / Disallow: /
Verify GPTBot is NOT in a Disallow directive
Verify ClaudeBot is NOT in a Disallow directive
Verify Claude-SearchBot is allowed
Verify OAI-SearchBot is allowed
Verify PerplexityBot is allowed
Verify Google-Extended is allowed
Verify Applebot-Extended is not blocked
Ensure public content directories (/blog/, /services/, /about/) are accessible

How to verify
Run an AI Labs Audit before/after changes. Check server logs for AI bot requests within 2-4 weeks. Test manually with curl -A "GPTBot" https://yoursite.com/.

Sitemap.xml accessible — 857 URLs

The sitemap helps AI crawlers discover all your important pages. Without a valid sitemap, some pages may never be indexed by AI engines.

857 URLs — Index (5 sitemaps)

Actions to complete

Verify /sitemap.xml returns HTTP 200
Verify sitemap is referenced in robots.txt via Sitemap: https://yoursite.com/sitemap.xml
Verify the XML is valid (no parsing errors)
Verify <lastmod> tags are present on each URL
Verify <lastmod> dates match actual update dates
Verify there are no error URLs (404, 500) in the sitemap

How to verify
Check Google Search Console for sitemap indexation status. Monitor server logs for AI bot sitemap access.

llms.txt file — 7.9 KB

The llms.txt file is an emerging standard that helps AI quickly understand your site. It provides a structured summary of your business and key pages.

7.9 KB

Actions to complete

Create a /llms.txt file at the site root
Add an H1 title with the company name
Add a summary blockquote (2-3 sentences describing the business)
List key pages with URL and short description (home, services, about, pricing, FAQ, blog)
Use valid Markdown format
Test accessibility with curl https://yoursite.com/llms.txt
Optional: also create a /llms-full.txt file with full content

How to verify
Monitor server logs for llms.txt file access. Note: direct impact is not yet proven, it's an AI readiness signal.

HTTPS enabled

HTTPS is a trust prerequisite for all AI engines. A site without HTTPS is considered unreliable and will rarely be cited as a source.

Actions to complete

Verify the site is accessible via HTTPS
Verify the SSL certificate is valid and not expired
Verify HTTP → HTTPS redirect is in place (301 permanent, NOT 302)
Verify no mixed content (HTTP resources on HTTPS pages)
Verify all internal URLs use HTTPS

How to verify
Immediate test via browser or curl -I https://yoursite.com. Certificate must be valid.

No blocking WAF

An overly restrictive WAF (Web Application Firewall) can block AI crawlers like GPTBot or ClaudeBot, preventing AI engines from indexing your content.

Bot IA accepté — HTTP 200

Aucun WAF/CDN connu détecté

Server: nginx

Actions to complete

Test site access with GPTBot user-agent: curl -A "GPTBot/1.0" → should return 200
Test with ClaudeBot: curl -A "ClaudeBot/1.0" → should return 200
Test with PerplexityBot: curl -A "PerplexityBot" → should return 200
If Cloudflare: verify "Bot Fight Mode" is not in aggressive mode
If Cloudflare: verify AI Crawl Control has desired AI crawlers set to "Allow"
Check custom WAF rules: no rule should generically block user-agents containing "bot"
Verify no CAPTCHA challenge is returned to AI bots
Verify WAF rules and AI Crawl Control settings do not contradict each other

How to verify
Re-run curl tests after changes. Monitor Cloudflare analytics for AI bot requests: they should show as "Allowed".

Structured Data

Schema.org (JSON-LD) — Article, BlogPosting, BreadcrumbList, FAQPage, HowTo, ItemList, Organization, VideoObject, WebSite

Schema.org structured data helps AI understand your page content and context. It's a strong signal to be cited as a reliable source.

Types: Article BlogPosting BreadcrumbList FAQPage HowTo

Actions to complete

Add Organization JSON-LD script on homepage (name, url, logo, description, contactPoint, sameAs)
Add WebSite JSON-LD script on homepage
Add Article or BlogPosting JSON-LD script on each blog article
Add FAQPage JSON-LD script on pages with FAQs
Add BreadcrumbList JSON-LD script for breadcrumb navigation
Add Person JSON-LD script on author/team pages
For service/product pages: add Product or Service with Offer
Validate each schema with Google Rich Results Test
Verify JSON-LD is server-side rendered (SSR), not injected via client JavaScript

How to verify
Validate via Google tools. Run an AI Labs Audit and compare the Structured Data score.

Open Graph tags — 5/5

Open Graph tags improve how AI and social networks understand your pages. They provide structured title, description, and image.

5/5 tags requis

Actions to complete

Verify og:title is present on all pages (unique per page)
Verify og:description is present (complementary to title)
Verify og:image with a quality image (1200x630px recommended)
Verify og:image:alt with descriptive text
Verify og:url points to the canonical URL
Verify og:type is present (website for home, article for articles)
For articles: add article:published_time and article:modified_time
Also add Twitter Card tags (twitter:card, twitter:title, twitter:description, twitter:image)
Test rendering with Facebook Sharing Debugger and LinkedIn Post Inspector

How to verify
Test sharing a URL on LinkedIn/Facebook/Twitter and verify the preview is correct and complete.

Canonical tag

The canonical tag prevents duplicate content and helps AI crawlers index the correct version of each page.

Actions to complete

Verify each page has a <link rel="canonical" href="..."> tag
Verify canonical is self-referential (points to the same page)
Verify consistency between canonical, og:url and actual URL
Verify canonicals don't point to 404s or redirects
Verify pages with UTM parameters have a canonical to the clean version
Verify protocol consistency (all HTTPS)

How to verify
Crawl the site with Screaming Frog or similar tool and check the "Canonical" column for inconsistencies.

dateModified in schema

AI engines prioritize recent content. The dateModified property in JSON-LD schemas signals that your content is up to date.

Actions to complete

Add "dateModified" to all Article/BlogPosting JSON-LD scripts
Add "datePublished" if missing
Verify dateModified is more recent than datePublished
Display the update date visibly on the page ("Updated on...")
Update the corresponding <lastmod> in sitemap.xml
Set up a regular update process (at least quarterly)

How to verify
Validate JSON-LD with Rich Results Test. Run AI Labs Audit and verify the check turns green.

Content Quality

Optimized title tag — AI Labs Audit — Plateforme GEO...

The title tag is the first signal AI reads to understand a page's topic. A unique, descriptive title of proper length maximizes your chances of being cited.

Actions to complete

Each page has a unique <title>
Length between 30 and 60 characters
Contains the main keyword or page topic
No generic title ("Home", "Page", domain name alone)
Consistent with the page H1
No duplication with other site pages
Includes brand name (at end of title, after separator)

How to verify
Crawl the site and extract all titles. Verify uniqueness and length. Track CTR evolution in Google Search Console.

Meta description present

The meta description provides a structured summary to AI. An informative, unique description per page increases your chances of being selected as a source.

Actions to complete

Each page has a meta description
Length between 120 and 160 characters
Informative and descriptive content (not hollow marketing)
Unique per page
Contains a direct answer or actionable summary
Includes an implicit call to action when relevant

How to verify
Crawl the site to check coverage. Track CTR in Google Search Console.

FAQ section / FAQPage

Structured Q&A is the preferred format for AI to extract information. A well-structured FAQ with FAQPage schema maximizes your chances of being cited.

Actions to complete

Identify the 5-10 most frequent customer/prospect questions
Write direct, factual answers in 2-4 sentences each
Integrate the FAQ section on key pages (services, pricing, home)
Use <h2> or <h3> tags for each question
Implement FAQPage schema in JSON-LD with question/answer pairs
Validate schema via Rich Results Test
Write questions in natural conversational language

How to verify
Validate FAQPage schema. Test questions in ChatGPT, Claude and Perplexity to see if the site appears in responses.

H1→H2→H3 heading hierarchy

A logical heading hierarchy helps AI understand your content structure. Each H2 section should be self-contained and extractable by an LLM.

H1:1 H2:3 H3:10 H4:4

Actions to complete

Each page has a single H1 describing the main topic
H2s structure the main sections
H3s detail the subsections
No level skipping (no H1 → H4 directly)
Headings are descriptive and self-explanatory
No headings used for styling purposes
Each H2 section is relatively self-contained (extractable alone by an LLM)

How to verify
Use an SEO audit tool (Screaming Frog, Semrush) to validate heading structure.

Sufficient content (2000+ words) — 4240 mots

Pages with fewer than 2000 words are rarely cited by AI. Substantial content with data and concrete examples increases your credibility.

4240 words

Actions to complete

Check word count of main content on each page (excluding nav, footer)
Pages under 2000 words should be enriched or consolidated
No "under construction" or placeholder pages
Service pages should have at least 500 words of substantial content
Include data, concrete examples, and use cases
Avoid generic or duplicated content from other sources

How to verify
Count words on key pages. Run audit again to verify the check turns green.

Blog / News section

A regular blog with expert content increases your authority in the eyes of AI. Long, specialized articles are most likely to be cited.

Actions to complete

Create a Blog or News section on the site
Publish a first in-depth article on your domain of expertise
Each article must have: named author, visible publication date, Article/BlogPosting schema, 800+ words, images with alt text
Set a publication rhythm (minimum 1 article/month)
Cover customer questions (guide, comparison, how-to formats)
Set up internal links between articles and service pages
Ensure articles are indexed in the sitemap

How to verify
Track organic traffic to the blog section. Regularly test covered topics in ChatGPT/Claude/Perplexity to see if the site is cited.

Authority & Trust

About page

A detailed About page strengthens your credibility (E-E-A-T). AI uses it to understand who you are and decide whether to cite you as a reliable source.

Actions to complete

Page is accessible from main navigation or footer
Contains company history (founding date, founders)
Contains verifiable legal information (registration number, address, legal form)
Describes mission, values, positioning
Mentions certifications, labels, partnerships
Contains at least 400 words of substantial content
Organization schema implemented with the same information
Team or office photos (proof of real existence)

How to verify
Ask ChatGPT, Claude and Perplexity "What is [company name]?" and verify if returned information matches the About page.

Author bios / Expertise

AI values content written by identifiable experts with qualifications. Detailed bios strengthen E-E-A-T signals.

Actions to complete

Each content author has a biography on the site
Bio contains: full name, position, expertise area, career summary
Mentions certifications, degrees, or years of experience
Professional photo
Link to LinkedIn profile
Person schema implemented (name, jobTitle, description, sameAs, worksFor)
Blog articles display author name and bio
No content published under "Admin" or "The team" without attribution

How to verify
Verify Person schema is valid. Test "[expert name] + [field]" in AI to see if expertise is recognized.

Linked social media — twitter, linkedin

Social profiles strengthen trust signals for AI. They confirm the company's real existence and enrich the Knowledge Graph.

twitter linkedin

Actions to complete

Social media links present on the site (footer or contact page)
All links are functional (no 404s or deleted profiles)
Profiles are active (last publication < 3 months)
Brand name is consistent between site and all profiles
Organization schema with sameAs property listing all profiles
Minimum 2 active networks (LinkedIn is most important for B2B)
Profiles link back to the website

How to verify
Check consistency of Google Knowledge Panel for the brand. Validate Organization schema.

Company registration number visible

The E-Commerce Directive 2000/31/EC requires displaying the registration number (SIREN/SIRET in France, Company Number in UK, KVK in Netherlands, IDE in Switzerland, etc.) in the legal notices. AIs use this information to validate the existence and legitimacy of the business — a major E-E-A-T signal.

Actions to complete

Identify your registration number for your country (SIREN/SIRET, Company Number, KVK, IDE, BCE, etc.)
Add it to your Legal Notice / Impressum / Terms page
For France: add SIREN, SIRET, RCS and registration city
For UK: add Company Number (8 characters) and place of registration (Companies House)
For Germany/Austria: add Handelsregisternummer (HRA/HRB + number) in the Impressum
For Switzerland: add IDE number (CHE-xxx.xxx.xxx)
Ensure the number is in plain text (not in an image)

How to verify
Check that the registration number is visible as text in the legal notices. The automated audit detects it via scraping.

Contact email and phone number visible

An email and phone number directly accessible on the site are mandatory (E-Commerce Directive). AIs value easily contactable businesses as more reliable and worthy of recommendation.

Actions to complete

Add a contact email in the footer or contact page (mailto: format preferred)
Add a phone number (tel: format preferred)
Ensure these are in plain text, not only behind a contact form
Ideally: add Schema.org ContactPoint markup

How to verify
Check for mailto: and/or tel: links on the site. The automated audit detects them.

Director or responsible person identified

The director, manager or publication director name in the legal notices is a strong transparency signal. AIs associate content with an identifiable person to evaluate Expertise and Authority (E-E-A-T).

Actions to complete

Add the full name of the director/manager in the legal notices
Specify their role (CEO, Manager, Director of Publication)
Ideally: add Schema.org Person markup with sameAs to LinkedIn
If applicable: mention director qualifications or certifications

How to verify
Check that the director name appears in the legal notices or impressum. The automated audit detects it.

Freshness & Signals

No noai meta tag

The <meta name="robots" content="noai"> tag blocks AI from using your content. If present, your site is invisible to generative AI engines.

Actions to complete

Check for absence of <meta name="robots" content="noai"> in <head>
Check for absence of X-Robots-Tag: noai HTTP header
If present, remove it to allow AI indexation

How to verify
The automated audit detects the noai meta tag and X-Robots-Tag header.

RSS or Atom feed

An RSS or Atom feed signals to AI crawlers that your site publishes regularly. AI engines use feeds to discover fresh content. Content less than 30 days old receives 3.2x more citations.

Actions to complete

Add a <link rel="alternate" type="application/rss+xml"> in <head>
Ensure the feed is accessible (HTTP 200, valid XML)
Include at least the 10 most recent modified articles/pages
Verify each item has a <pubDate> or <updated> date

How to verify
The AEO section of the dashboard automatically detects RSS or Atom feeds.

AQA markup (AI Question Answer)

AQA is an open standard that enriches your FAQs with AI-ready metadata: per-question dates, per-answer sources, revision history. AI systems prioritize content with verifiable provenance.

Actions to complete

Implement AQA Basic markup on your FAQ pages (dates + sources)
Add dateCreated and dateModified on each question
Add a citation (source URL) on each answer
Declare conformanceLevel in the Article block
Validate with the AQA validator: github.com/sarsator/aqa-specification

How to verify
The AEO section of the dashboard automatically detects AQA presence and level (Basic/Standard/Full).